Keyword: The Walking Dead
Fox Sports is prepping quite the spread of 6-second ad spots for air during its annual NFL broadcast on Thanksgiving Day.
Six-second TV spots will soon get perhaps their biggest audience test yet when AMC begins attaching them to the front end of new episodes of “The Walking Dead.”
AMC Networks is reportedly planning an SVOD service that requires both a monthly subscription fee and a pay-TV subscription.
AMC Networks CEO Josh Sapan understands his company may seem over-reliant on “The Walking Dead,” but he sees the series as a cash cow for years to come.