Content delivery network Akamai Technologies has acquired "substantially all of the assets of Velocitude," a mobile services platform that will help give the CDN a stronger position in the mobile market by giving it mobile content transformation functionality.
The company said the acquisition will allow it to extend the functionality of its global network by helping enterprises deliver Web sites and applications to a broad range of Internet-connected devices, starting with mobile phones. Combining Velocitude's mobile content transformation technology with Akamai's existing ability to optimize the performance of mobile delivery, Akamai is focused on helping enterprises effectively reach their customers, partners and employees on mobile phones in addition to personal computers.
The Velocitude Mobile Platform delivers a richer, easier to navigate browsing experience to mobile devices, allowing a consumer to purchase products, sign up and view accounts, see product information textually or by video, interact with social media sites and/or be alerted via SMS.
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