AOL partners with Rogers Media on programmatic ads; Berklee College leads Open Music Initiative

More online video news from across the web:

> AOL has partnered with Canada's Rogers Media to launch a programmatic private marketplace for television. Blog post

> Sony is planning to release a high-end PlayStation 4 designed to better handle virtual reality gaming and video. WSJ article

> AT&T bid over $5 billion for Yahoo, among several vying for the search engine business in second-round bidding. Reuters article

> Microsoft bought social networking site LinkedIn for $26.2 billion in an all-cash transaction. ZDNet article

> Aterlo has partnered with Isotropic Networks to provide optimized multicast video delivery to shipping vessels, yachts, and remote work camps that don't normally have access to terrestrial broadband. Blog post

And finally … Berklee College of Music is leading the Open Music Initiative, an effort to streamline how artists are identified and paid for their work when it's streamed or downloaded. Boston Globe article

Suggested Articles

Dish Network today announced Dish Fiber, a new bundled service that offers streaming TV and managed Wi-Fi services for multiple dwelling units (MDU) like…

CBS Interactive today announced a new partnership with Unity, the game engine behind Pokemon Go, to build augmented reality advertising campaigns.

“The Office” reaction GIFs flooded Twitter after news broke that NBCUniversal was taking back “The Office” from Netflix and putting it on its own streaming…