Brightcove expands to Australia, details customer wins and partnerships

Online video platform Brightcove is continuing its global expansion, adding an office in Sydney, Australia on the heels of opening an office last week in Seoul, Korea. The move, said the company, will spur the next phase of growth in the country and will drive higher quality video experiences for organizations across industries.

In September, Brightcove COO David Mendels told FierceOnlineVideo to expect continued global expansion.

"I'll highlight Asia/Pacific right now because its our newest region," Mendels said. "We just got people onboard in those regions and I think you'll see a lot more happening there over the next few months and we'll announce some significant new customers and new programs and momentum. We're pretty excited about the things we're learning in that market; it's a great opportunity for us."

In fact, Brightcove also announced two new customers today in Oz, realestate.com.au, and AussieBum, as well as partnerships with leading interactive marketing agencies The Frame Group, Daemon, RocketBoots and Gruden.

"Australia is an exciting and fast-growing market for online video with demand coming from nearly every sector of industry and society," said Jeremy Allaire, Brightcove chairman and chief executive officer. "With the launch of local operations and a great new team in Sydney, we are excited to roll out our latest platform innovations to help customers and partners across the country take advantage of the online video opportunity across website destinations, social networks, and connected devices."

For more:
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