The online video platform space continues to be a busy place, with Brightcove this morning announcing it had expanded its reach in Asia again, adding Nikkei, one of Japan's largest media companies to its roster of news outlets. Nikkei is planning to use Brightcove's platform for a roll out of a new website--the Nikkei Online Edition--that will include advertising-supported video and video content that can be shared and embedded on social networks.
Nikkei publishes the country's top daily business newspaper that has a circulation of more than 3.1 million, which is larger than the Wall Street Journal, or the largest U.S. daily newspaper, USA Today.
Brightcove has been busy in Asia, launching a Japanese-language version of its OVP along with several major recent customer wins in Japan including Rakuten, Tokyo Metropolitan Television, Television Osaka, Shizuoka Asahi Television, Tokyo Broadcasting System, Chubu-Nippon Broadcasting, PRESENTCAST, Asahi Breweries, Sony Music Networks Japan, Shueisha webUOMO, orangepage.net, among others.
The addition of Nikkei is significant.
"Nikkei has been at the forefront of the media industry in Japan and around the world for more than one hundred years," said Jeremy Allaire, Brightcove chairman and CEO. "Brightcove is the online video platform behind many of the largest newspaper publishers in the world, and the addition of Nikkei is a testament to our continued leadership and innovation in the online video industry."
Brightcove will be working with Japanese CDN J-Stream.
The Nikkei addition, expands Brightcove's list of newspaper customers using its platform to more than 300 ad-supported newspaper websites worldwide, including the New York Times and New York Times Regional Newspapers, Guardian News & Media, Times Online, Daily Mail, Hearst Newspapers, Cox Newspapers, Freedom Communications, Media News Group, Tribune Total Media, China Morning Post, Axel Springer, Zeit Online, OMS, among many others.
The company has had a busy first quarter in Europe as well, expanding its operations and reach by adding customers and launching a localized video platform in Spain last month, as well as announcing it had signed on Virgin Media in the United Kingdom. It also said it had been named the player of choice for Turner Broadcasting in the U.K., Spain, France, Italy, Germany and other European countries.
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