Chromecast gets HBO Go

HBO's TV Everywhere app HBO Go added support for Google's (Nasdaq: GOOG) Chromecast last week. The device lets users stream video from their smartphones, PCs and tablets to a Chromecast connected TV.

The addition of HBO Go gives a marketing and content boost to Google's $35 HDMI dongle just as the holiday shopping season ramps up. The device was introduced with support for just YouTube and Netflix (Nasdaq: NFLX) but has since added Pandora and Hulu Plus support as well. Chromecast owners who want to use HBO Go through the device will still need a pay-TV subscription from a participating distributor.

Whether other TV Everywhere apps will follow HBO's footsteps remains to be seen. TV networks and pay-TV distributors have been adding connected-TV device support for their apps at a steady clip in 2013. Most of this support has come on devices like the Roku or the Apple (Nasdaq: AAPL) TV.

For more:
- Read Google's blog post

Related articles:
Hulu apps get Chromecast support 
Apple TV adds Disney, Vevo, other apps 
Vimeo, Pandora, Redbox Instant, others lining up Chromecast support

Suggested Articles

Altice USA is giving premium pay to its customer-interfacing employees during the coronavirus crisis, but not all cable technicians will qualify.

T-Mobile this week wrapped up the lengthy process of acquiring Sprint. With the deal done, the company may pick up where it left off on video.

The Hulu app is starting to roll out across the Comcast Xfinity X1 platform after last month showing up on the Xfinity Flex platform.