Crunchyroll hits 100,000 sub mark; consumers seem to like online video ads

More news from around the World Wide Web...

> Crunchyroll, a video startup featuring a blend of Anime, Korean drama and Asian live video action content has hit the 100,000 subscriber mark, according to a story in GigaOM.

> Click-through rates for online video are 27.4 times that of standard banners and "almost 12 times that of rich media ads," according to DG division MediaMind, which provides integrated digital advertising solutions, a MediaMind news release says.

> Interactive TV company Accedo and end-to-end software provider NDS have partnered to develop a new solution that enables service providers to develop set-top apps and widgets, the two companies said in a Digital TV Europe story.

> Ooyala's second quarter findings show that long-form video content (movies, sports and TV shows) now accounts for more than 60 percent of the total time users spend watching video online, according to an Ooyala news release.

> ABC added three shows to Netflix's "Watch Instantly" service: Once Upon A Time, Revenge and Scandal, a DigitalTrends story said.

> Netflix competitor HBO Europe will use RGB Networks' live OTT streaming technology as it rolls out service across the Old World, an RGB news release said.

> Times Internet just launched online video service BoxTV.com in India, the United States and the U.K. and already it's received 50,000 requests for registration, according to CEO Satyan Gajwani in an article in The Economic Times

And finally … having lost a court battle, Australian telco Optus is shutting down its personal-video-recorder-as-a-service TV Now, according to a story in The Register.