Disney films hitting Asian markets through deal with SVOD service iflix

The "Star Wars" films are among those being made available to iflix subscribers in Asia through the deal. (Walt Disney Company)

Disney has signed a deal with iflix, an SVOD serving emerging markets in Asia, that will provide its customers with access to Disney, Pixar, Marvel and "Star Wars" films.

Iflix is launching a Channels feature that will house the Disney content. Branded channels include:

  • Marvel Studios, bringing feature films like “Guardians of the Galaxy” and “Thor: The Dark World.”
  • Disney-Pixar Animation Studios, which will feature films including “Monsters Inc.” and “Wall-E.”
  • Disney, featuring films including “Frozen” and “Wreck-It Ralph.”

In January 2018, iflix will add titles including “Star Wars: The Force Awakens,” “Captain America: Civil War,” “Ant-Man,” “Disney’s The Jungle Book,” “Zootopia,” “Tangled,” “Finding Dory,” “Finding Nemo,” “Inside Out,” “Good Dinosaur” and “The Incredibles.”

Disney’s deal with iflix will also include television series from its cable channels including Disney Jr., Disney XD and Disney Channel, as well as extend their existing distribution deal for ABC Studios’ shows including “Scandal” and “Grey’s Anatomy.”

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Through the deal, Disney content will be available to iflix customers in Malaysia, Indonesia, the Philippines, Thailand, Brunei, Sri Lanka, Pakistan, Myanmar, Vietnam, the Maldives, Kuwait, Bahrain, Saudi Arabia, Jordan, Iraq, Lebanon, Egypt, Sudan, Cambodia and Nigeria.

Meanwhile in the U.S., Disney has signaled it will end one of its high-profile streaming deals when it pulls its films from Netflix in 2019 in order to launch its own U.S. streaming service.

Disney CEO Bob Iger during Disney’s earnings call Tuesday said that the output deal for "Star Wars" and Marvel films could also be affected.

Disney has talked about launching proprietary services for its "Star Wars" and Marvel films, and the company has also considered including those services with the upcoming Disney direct-to-consumer service. But Iger said that Disney hasn’t decided yet what will happen with the "Star Wars" and Marvel content.

Netflix Chief Content Officer Ted Sarandos told Reuters, however, that his company is in “active discussions” with Disney to hang on to the rights for current and upcoming “Star Wars” and Marvel films.