Hulu is claiming it’s the first U.S. SVOD to launch an app for the Nintendo Switch, putting it out ahead of competitors including Amazon Prime Video and Netflix.
Starting on Oct. 9, Hulu users will be able to access both the on-demand library and Hulu’s live TV service on the Switch.
“We hope you take advantage of all the ways you can make your new Hulu experience as personal as possible and enjoy your experience on Nintendo Switch. We’ll continue to roll out across the devices that matter most to you,” said Richard Irving, vice president of product at Hulu, in a blog post.
The Nintendo Switch now joins other devices which have already been added to the list for Hulu’s revamped UI and live TV including Android and iOS devices, Apple TV, Chromecast, Fire tablets, Fire TV and TV Stick, Roku and Roku stick, Xbox 360 and Xbox One. The new UI has also been rolled out to PlayStation 3 and 4.
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With the launch on the Switch, Hulu has added a device that offers another option for both mobile and large-screen other than casting from a mobile device. But more importantly, the service has jumped ahead of its rivals onto a game console that is currently selling at a fast rate.
Nintendo announced late last month that it expects to sell 14 million Switches by the end of its fiscal year in March 2018, up from its previous forecast of 10 million.
While Netflix has yet to launch on the console, that could change soon. In September, GoNintendo cited a Netflix sales representative who said the app is “locked and loaded” for the Switch and just awaiting approval from Nintendo.