Hulu taps Linda Cardenas to run new viewer experience center

Hulu has hired Linda Cardenas to head its new viewer experience center in San Antonio.

“As head of Viewer Experience Operations, Cardenas will serve as site leader for more than 500 employees and will drive customer-focused efforts, improve service operations and enable an enriching work environment for the Hulu viewer experience team,” said the company in a statement.

Cardenas joined Hulu after serving as senior vice president of customer service at mortgage lender SWBC.

According to My San Antonio, the center is slated to open in the fall and should ultimately employ about 500 employees by the end of 2018.

RELATED: Hulu opening new support center as live TV service launch approaches

Hulu announced earlier this year, before its new live TV service launched, that it would be opening a new viewer experience center in San Antonio.

The new facility is geared toward “substantially” increasing Hulu’s customer support team and capabilities.

“One of our key values at Hulu is putting the viewer first, and vital to that is crafting and delivering an extraordinary customer experience. In addition to building a great product, we’re building an infrastructure that allows us to provide the most personal, responsive and knowledgeable customer support for our viewers,” said Ben Smith, head of experience at Hulu, in a statement.

Hulu has since launched its new live TV streaming service and thus far the company said the new product has been performing fairly well.

Hulu CTO Tian Lim told FierceOnlineVideo that it’s been the “biggest surprise of all” that Hulu live TV has avoided any major hiccups so far.

“Yes there are issues but they are very small, contained and generally not our fault, like internet and infrastructure outages,” Lim said.