Juniper buys BitGravity's service management tech from Tata

Less than a year after it acquired U.S. content delivery network BitGravity, Tata Communications has sold the company's service management layer technology to Juniper Networks (NYSE: JNPR), a move that will help Juniper strengthen its content and media solution portfolio.

Financial terms of the transaction were not disclosed.

Juniper said the move is in reaction to exponential growth in online video traffic, with aggregate traffic doubling every six months according to leading analysts.

"Our service provider customers demand innovative solutions to improve the efficiency of content delivery and enable new revenue sources," said Tom Fountain GM of the content and media business unit. The deal, he said, brings Juniper a "highly optimized and battle-tested service management layer."

Juniper said the technology will compliment its Media Flow Solution enabling service providers, online media companies and content delivery networks to deliver online content more cost-effectively while simultaneously improving the end-user experience and driving new revenue.

The company expects to roll out an integrated solution later this year. Media Flow was part of the technology Juniper acquired in 2010 when it bought startup Ankeena Networks, which rolled out Media Flow Director in 2009. The price tag for that deal was under $100 million.

For more:
- see this release
- see this eWeek article

Related articles:
Tata Communications wraps up acquisition of U.S. CDN BitGravity
Tata Communications buys CDN BitGravity
BitGravity and Veeple announce partnership
Tata joins CDN race with BitGravity deal
Juniper buys Ankeena Networks for 'less than $100 million'

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