Limelight launches bundled CDN services, offers storage, traffic freebies

Ethernet connection

Content delivery network provider Limelight is getting a little more competitive in the ongoing battle for CDN customers. The company is offering bundled services to OTT providers, as well as 500 TB of free storage and 100 TB of CDN traffic for new customers.

Limelight said it put together the bundled service packages to mitigate the upfront costs for media companies that want to launch OTT services or migrate their current services to its CDN. Those services include a lot of typical managed features like monetization, scalability, cloud storage of video content (such as caching streamed on-demand video), automated media encoding at multiple bitrates, and a unified user interface.

But Limelight also is touting its security capabilities that protect both video assets and users’ privacy, as well as its unique SmartPurge technology. This service “rapidly removes incorrect or outdated content from cache, preventing viewers from accessing files even as they are being removed from the global network,” the company said in a release.

Sponsored by Google Cloud

Webinar: Remote Post Production In The Cloud

Video production companies across the world have traditionally been tethered to physical facilities, but with the advent of covid-19, remote post production capabilities are more important than ever. Join this webinar to learn more about how video producers can utilize Google Cloud infrastructure, along with partner applications, to develop a remote post production suite that brings your artists and editors together, no matter where they are.

The CDN industry has remained extremely competitive, with ever-lower prices making an impact on the revenue of not just Limelight but its competitors like Akamai, so differentiating itself in various segments of the market is critically important. So far, that appears to have paid off.

“The company is coming off of a historic quarter where they increased revenue, grew larger as a company and shored up partnerships with Google and Neustar,” an Equities.com article noted. The provider is expecting to continue that growth for the remainder of 2016, and will lower their capital expenditures to just $17 million for the year.

For more:
- see the release
- see this Equities.com article

Related articles:
Akamai awarded $51M in patent case against Limelight
Limelight: Content availability drives decision to cut the cord
Akamai growth may be threatened by accelerating shift to ‘DIY’ CDNs

Suggested Articles

Locast, a free streaming app for local broadcast television, has added Minneapolis and St. Paul to the list of cities that can access its service.

Disney’s stake in fuboTV hits the books not long after the company reached a distribution deal with fuboTV.

TiVo said that its recent Stream 4K connected TV device is selling faster than any of the company’s previous hardware releases.