Live streaming heats up as Telestream expands overseas, Net Insight targets sports broadcasting

For live streaming vendors, sports broadcasters continue to be a primary target for their software and equipment offerings. Cases in point: Telestream, which expanding its broadcaster-friendly live streaming products to Europe, and Net Insight, a media transport provider specializing in faster glass-to-glass data delivery, which signed a new global service provider customer.

California-based Telestream is rolling out several scalable broadcast-quality live streaming products and solutions to the European market, including Lightspeed Live Stream, an enterprise-grade platform which it says brings together broadcast and premium OTT streaming by allowing broadcasters to go directly from real-time to the multiscreen, over the top environment. A companion product, Lightspeed Live Capture, offers flexible ingest and encoding into several mezzanine formats in real time.

The company's products have been available on the U.S. market for some time, but Telestream, which has had a hand in the live streaming business since 2004, is rolling them out in Europe this fall.

Net Insight, in the meantime, has signed a deal with an unnamed service provider to provide an arena contribution network that connects 20 stadiums with optical fiber, a project whose first phase of implementation will cost around $ million (E1 million). The vendor will use its flexible media transport platform to transport 4K and HD video, audio and data across the network, enabling broadcasts from those stadiums to viewers and business customers.

The total value of the deal wasn't disclosed, nor were the stadiums involved. Net Insight previously conducted trials of its Sye product, which syncs broadcast and live streams so they occur nearly simultaneously, with Tata and Formula One racing.

Based in Stockholm, Net Insight spent its early years operating on the contribution side of the broadcast market. So its stadium network deal is in some ways a bread-and-butter opportunity. Combined with its new live streaming product, however, the vendor could make a dent in the OTT delivery market if its synced stream impresses sports broadcasters.

For more:
- see this Telestream release
- see this Net Insight release

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