Netflix (Nasdaq: NFLX) traffic spiked on some broadband networks over the weekend with the introduction of season four of its "Arrested Development" series, Procera Networks said.
"One DSL networks had an astounding 36 percent of devices watching Netflix on Sunday watch at least part of one episode of Arrested Development," Cam Cullen, vice president of global marketing at Procera, wrote on the company's blog. And at one university Procera tracked, "Arrested Development" made up 10 percent of all Netflix traffic, he wrote.
Cullen said he was surprised to see activity on file-sharing networks with the new episodes. Still, the file-sharing traffic for the Netflix series was much smaller than for HBO's "Game of Thrones," he said.
Still, Netflix's shares fell 6 percent Tuesday to $214.19. IDC Analyst Greg Ireland told the Associated Press the sell-off was premature and said it's too soon to know whether the show will be a hit or flop.
For more:
- read Procera's blog post here
- the Associated Press had this story
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