NimbleTV is back. The company, which over the summer handed out refunds to subscribers after Dish Network (Nasdaq: DISH) blocked it from reselling access to its satellite service online, said it is again signing up new customers.
New subscribers must have a New York City mailing address in order to sign up for Nimble's service. The idea is NimbleTV will sign up for a pay-TV service on behalf of its new subscriber, then let that subscriber access the programming on "almost any device with a modern web browser," according to its website.
In a way, it's taking the idea and legal theory Aereo is using to deliver local broadcast TV stations online applying it to pay-TV. Among the differences is that NimbleTV pays that distributor for each new customer it signs up. Another difference: Nimble subscribers can access their account no matter where they are. Aereo restricts access to the local markets where it operates.
Nimble also introduced a new feature for New York residents who already subscribe to a pay-TV service: For $4 a month, Nimble customers will get online access to the same over-the-air stations Aereo offers. But that's just the beginning of NimbleTV's plans. Nimble TV CEO Anand Subramanian told Variety that the company plans to add cable programming eventually.
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