Cloud-based streaming technology provider Octoshape has partnered with smart TV solutions provider NetRange to facilitate what the two call Triple OTT, "the next generation in broadband television."
The partners plan to integrate Atlanta-based Octoshape's Infinite HD-M multicast technology into NetRange Smart TV portals to give consumers an "unlimited amount of linear channels in broadcast quality via the public Internet," the two companies said in a news release.
"With Triple OTT, we deliver exactly what the consumer wants," said Jan Wendt, founder-CEO of Germany-based NetRange. "Besides linear TV based on DVB [digital video broadcast] and our portfolio of Smart TV applications, Octoshape will enable our devices and our content partners to make more content available at the highest quality with flat fee per channel pricing."
The result should appeal to broadcasters and media companies who gain greater reach on smart TVs as well as network operators and ISPs whose networks will be made more efficient to deliver larger volumes of content, the two companies said.
"The partnership with NetRange is an explosive catalyst in the ecosystem," Octoshape CEO Michael Milland said. "The combination of the consumer-friendly NetRange Smart TV portal with the quality, scale, and economic aspects of the Infinite HD-M platform will create an unbeatable consumer video experience on the broadband connected television."
NetRange said it counts more than 400 customers and has developed applications and services for other current leading Smart TV portals from Samsung, LG and Philips. The integration of Octoshape's platform into that portal "enables large volumes of broadband TV consumption to be delivered efficiently over last mile networks without requiring the vast infrastructure upgrades necessary with traditional video delivery platforms," the companies said.
"Octoshape's Infinite HD-M technology will become a major component in our OTT strategy," Wendt said. "Their focus and reputation for providing for large scale broadband TV audiences coupled with its unique technology enabling global video quality will provide a new platform for content owners and device manufacturers with unparalleled consumer video experiences."
- Octoshape and NetRange issued this news release
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