Online video ads said to be more effective than TV spots; Google gets Mega takedown notice

More news from around the World Wide Web...

> eMarketer says online video ads are more effective than TV ads. Story

> Google was asked to take down search links to Mega homepage. Story

> Hulu's old management team is up to something new in Los Angeles. Story

> A look at how Apple TV stacks up against Xbox One. Story

Wireless news

> Microsoft's Xbox One is changing the way the company markets its mobile phones. Story

Telecom news

> Akamai puts acquired Verivue technology to work in its Aura platform. Story

And finally... Amazon is starting to order full series of some of the pilots it commissioned earlier this year. Washington, D.C.-focused comedy "Alpha House" and Silicon Valley-themed "Betas" have both been picked up. Story

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