Ooyala, the Mountain View, Calif-based online video platform, is now supporting dynamic ad insertion on its HTML5 video platform. That means publishers can now monetize videos viewed on Apple's iPad and iPhone by inserting IAB-standard ads from a number of different ad networks and servers.
The company said it also integrated Apple's HTTP Adaptive Bitrate Streaming technology into its encoding cloud making it possible for all publishers to enjoy the highest quality video playback on their iPhone or iPad.
For more:
- see this blog
- see this article
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