It doesn't take a rocket scientist to see the writing on the wall for the DVD rental business (Blockbuster are you listening?), which has seemingly begun its long, slow, glide into irrelevancy. And that may go a long way in explaining why RedBox--the automated vending kiosk that offers DVDs for $1 dollar a night out of its increasingly familiar bright-red boxes--is floating a survey that appears to be asking its customers if they'd be interested in getting a low-cost alternative to Netflix's red-hot streaming video business.
The survey, according to High-Def Digest, asks if customers would buy into a $3.95-a-month plan that would include four DVD rentals from a kiosk and unlimited streaming. Duh. The cheapest Netflix plan that allows unlimited streaming is $8.99 and allows customers to have a single DVD out at a time. Its base plan is $4.99 and that allows customers a single DVD at a time and a very limited amount of streaming.
The question, High-Def asks, is what titles will be available and will a RedBox service will work with any device as Netflix's does.
- see this High-Def report
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