Online social video platform Kyte says it's ready for Saturday's launch of the iPad, releasing an SDK for developing Kyte-powered iPad apps and web-based support for the iPad through a new, universal embed code that outputs HTML5 video.
The iPad-sales of which analysts predict could top 10 million units this year-is set to land in consumers' hands on Saturday, as well as hitting shelves in Apple retail stores and in selected Best Buy stores.
The tablet doesn't support Adobe Flash, which is forcing more companies in the online video world to look for solutions based in HTML5.
Kyte's move provides media companies and marketers with the flexibility and choice to build native iPad applications, or extend compatibility of their new or existing Kyte-powered websites to the iPad.
Kyte COO Gannon Hall called the iPad "a platform every video publisher needs to plan for," adding it represents the next phase in media delivery.
"Kyte has long been focused on delivering innovative, forward looking functionality that gives video publishers the ability to reach and engage audiences no matter where they are. Our support for HTML5 and our release of an SDK for the iPad, iPhone and iPod Touch is the next step in this progression," he said.
Additional key features of the Kyte SDK for iPad, iPhone and iPod Touch include:
- Binary API that delivers video, pictures, and audio optimized for the user's connectivity
- Single media API for iPad, iPhone, and iPod Touch
- Simple methods to integrate multimedia chat, comment threads, and ratings for all media
- Additional APIs to build modules such as an RSS reader, Twitter reader, downloads and location-aware events
- Real-time notifications update the application when new content is available
- see this release
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