Suddenlink broadens its TV Everywhere play with Suddenlink2Go

Suddenlink Communications has become the latest MSO to throw its hat into the TV Everywhere ring. The MSO is rolling out an online play called Suddenlink2Go that gives subscribers Internet access to programming from TBS, TNT, truTV and Cartoon Network, as well as Hulu's lineup of catch-up programming from ABC, NBC and Fox.

Last month, Suddenlink, the seventh-largest U.S. cable company with 1.4 million subscribers, gave subscribers to HBO and Cinemax access to premium programming on the Web as well, through the programmers' HBOGo and MaxGo online portals.

Wednesday's roll out ups the ante-and the available content-significantly.

Subscribers have access to the programming at Suddenlink2Go, with the caveat that they already subscribe to the Turner package of channels.

"Today's announcement is just the beginning," said Jerry Dow, Suddenlink's chief marketing and sales officer. "We are actively working to expand both the diversity of content and the number of technologies from which that content can be accessed, including popular mobile devices such as smart phones and the iPad."

Suddenlink2GO was developed in partnership with Synacor, a global technology firm that offers a variety of services to Internet service providers like Suddenlink; Synacor previously partnered with Charter Communications in a similar TV Everywhere test.

For more:
- see this article

Related articles:
Synacor Creates Division Dedicated to TV Everywhere Initiative
US Cable teams with Synacor to offer subscribers expanded access

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