TwitVid rebrands itself Telly

We'll leave it to your imagination why, but social video network TwitVid has rebranded itself Telly.

"Telly is brought to you by the team behind TwitVid," the company said in a news release. "For the last four years, tens of thousands of celebrities and tens of millions of people have been using TwitVid to post videos about their lives. Now the company is building on its own success to understand how people watch and share and is launching a new way to experience the best video online."

Telly users will be able to collect videos and turn them into a "personal Telly collection;" use Telly to discover new videos from across the Web by combining personal tastes with friends' interests; and create and share videos for others by posting creations to Telly online," TwitVid (or Telly) said.

"How can users find great video to watch, and how do video creators, both big and small, reach relevant viewers when over 100 hours of video is uploaded very minute? This is a big problem that we understand well, and today Telly is taking the first step in reshaping how online video is viewed and distributed in today's world," Telly CEO and co-founder Mo Al Adham said.

For more:
 - see the release

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