Yahoo (Nasdaq: YHOO) has hired veteran TV journalist Katie Couric to anchor the company's online news efforts.
Couric (Image source: Yahoo)
Couric, who has worked in broadcast TV news for more than two decades with stints at NBC, CBS and most recently ABC, told the Associated Press that she hopes her move will help Yahoo recruit more talent to the new project. "We are in a major, transformative time in terms of the media in this country," Couric told the AP.
Couric will start in early 2014, Yahoo CEO Marissa Mayer wrote on the company's blog. She'll still host her syndicated daytime TV talk show "Katie," Mayer wrote, but will be "the face of Yahoo News."
Couric is the most recent in a list of high profile media personalities to take up a job offer from Yahoo. David Pogue, the technology columnist and video producer, recently left the New York Times for Yahoo, as did former deputy news editor Megan Liberman. But Couric is the first big name from TV news to join the venture.
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