YouTube could bring in $20 billion in sales each year by 2020, analysts at Morgan Stanley wrote in a note to investors this week, according to CNBC and others.
Morgan Stanley stock analysts who follow YouTube's parent Google (Nasdaq: GOOG) guessed that YouTube stands to make $4 billion in sales and $711 million in operating income in 2013. They projected a potential increase to $20 billion in sales and $5 billion in income by 2020.
Morgan Stanley analysts aren't alone in predicting growth for Google's online video unit. Earlier this month, Sanford Bernstein analysts said they expect YouTube's sales to exceed $15 billion per year within several years. Google agreed to acquire the site in 2006 for $1.6 billion.
For more:
- CNBC had this report
- watch Jim Cramer's reaction here
Related articles:
Some YouTube channels start charging viewers
YouTube continues to dominate comScore online video rankings