News of Note—AppNexus, AT&T, CuriosityStream and Xandr

news of note
(Pexels)

Here are some other stories we’re following today:

> AT&T Communications and Xandr, AT&T’s advertising business, said AT&T will consolidate its programmatic advertising spend on the open exchange through Xandr’s Demand-Side Platform, the AppNexus Programmable Platform. Release

> CuriosityStream founder John Hendricks predicts an SVOD battle royale in 2019. Multichannel article

FREE DAILY NEWSLETTER

Like this story? Subscribe to FierceVideo!

The Video industry is an ever-changing world where big ideas come along daily. Cable, Media and Entertainment, Telco, and Tech companies rely on FierceVideo for the latest news, trends, and analysis on video creation and distribution, OTT delivery technologies, content licensing, and advertising strategies. Sign up today to get news and updates delivered to your inbox and read on the go.

> A new study says DVRs like TiVo don't reduce the amount of live TV or advertising that viewers watch. Engadget article

Read more on

Suggested Articles

TiVo owner Rovi has served Comcast with another lawsuit alleging the pay TV provider’s cloud and multi-room DVR features infringe on TiVo’s patent portfolio.

Cooperation on digital content issues is one of the goals the SAMENA Telecommunications Council has for its relationship with AT&T.

More than a year after Disney announced a deal to buy 21st Century Fox, CEO Bob Iger is assuring investors that the deal will be closing “soon.”