News of Note—LiveRamp, comScore and the Oscars

News of note
Sunday night’s Academy Awards broadcast was off 16% from last year’s rating. (Pixabay)

Here are the other stories we're following today:

> LiveRamp announced on Monday the extension of its IdentityLink platform to television. Release

> comScore announced Monday that the Media Rating Council has continued its accreditation of Media Metrix, the company's flagship syndicated digital audience measurement service. Release

FREE DAILY NEWSLETTER

Like this story? Subscribe to FierceVideo!

The Video industry is an ever-changing world where big ideas come along daily. Cable, Media and Entertainment, Telco, and Tech companies rely on FierceVideo for the latest news, trends, and analysis on video creation and distribution, OTT delivery technologies, content licensing, and advertising strategies. Sign up today to get news and updates delivered to your inbox and read on the go.

> Sunday night’s Academy Awards broadcast drew an 18.9 Live+Same Day rating in the metered market households. That was off 16% from last year’s 22.4 rating. Deadline article

Read more on