Turner’s iStreamPlanet today announced its new “Orbis” direct-to-consumer platform, which is powering the recently announced Bleacher Report Live sports streaming service.
Orbis is promising content owners a personalized experience and flexible monetization options for platform users. Orbis comes integrated with iStreamPlanet’s Aventus Media Processing Suite and provides support for multiple device platforms as well as both live and VOD content.
The Orbis platform is now generally available in North America and is launching internationally in the second quarter of 2018.
“Our team is passionate about innovation and finding ways to create more value for our customers,” said Mio Babic, founder, president and CEO of iStreamPlanet, in a statement. “We’re thrilled to have B/R Live launch on Orbis and deliver on our vision of deeply personalized fan experience.”
“We have an ambitious vision for Bleacher Report Live, a sports marketplace that offers fans unprecedented choice and flexibility to consume their favorite sports content,” said Hania Poole, general manager of B/R Live, in a statement. “We chose iStreamPlanet’s Orbis platform for the premium media processing infrastructure, along with their willingness to partner, customize and deliver a fan-first solution.”
B/R Live, which is launching its free preview this month, will be a big test for Orbis and its ability to handle a dynamic content access model. B/R Live intends to sell access to sports on a per-game basis. The product will offer live sports from UEFA Champions League and UEFA Europa League, NBA League Pass games, 65 NCAA Championships, PGA Championship, National Lacrosse League, The Spring League, Red Bull Global Rallycross, World Arm Wrestling League and more.