Turner selling live VR March Madness games at $2.99 a pop

NCAA March Madness VR app (NCAA)

Through the NCAA March Madness Live VR, Turner Sports this year will be selling live virtual reality access to games throughout the tournament for $2.99 a pop.

The app, which was developed in partnership with CBS Sports and the NCAA and built on Intel’s True VR technology, is offering VR games from the first and second rounds as well as the Sweet 16, Elite 8, Final Four and National Championship. It’s 21 games in all and users can pay $19.99 for access to them all if they don’t want to purchase games individually.

When purchasing VR access to the games, users can either pick a camera to watch the game from or opt for “fully produced” coverage that involves multiple cameras and sounds from the arena. During the first and second rounds, audio will include game commentary from the telecasts across TBS, CBS, TNT and truTV. For Sweet 16 and Elite 8 action, fans will have exclusive play-by-play and dedicated game commentary featuring Spero Dedes and analyst Steve Smith from Los Angeles and Rich Waltz and Steve Lavin from Boston.

RELATED: Turner to deliver Sweet 16 in 360 VR in multiyear deal with Intel, CBS, NCAA

In addition to the VR games, the NCAA March Madness Live VR will provide interactive bracket updates, full length game replays, highlights, and video-on-demand including Intel True View 360-degree highlights from the Final Four.

The NCAA March Madness Live VR is available to download for free starting today in the Oculus Store and the Google Play store.

Turner’s offering this year expands on the initial multiyear deal it signed last year with Intel, CBS and the NCAA. Last year, the March Madness Live VR app offered games from the Sweet 16 and on, priced at the same $2.99 per game or $7.99 for six games.