ZTE is launching what it calls a 5G Intelligent Venue Live Streaming solution in partnership with MIGU of China Mobile and Qualcomm Technologies.
Clearly geared toward livestreaming sporting events, the new app and solution are integrating 5G eMBB ultrabandwidth technology and multichannel ultra HD video livestreaming technologies to provide multicamera, multiperspective streaming including full field view, the player view and the coach view. The company is using intelligent face-recognition technology based on metadata to provide the real-time player view.
The companies are also using a pre-established move model database to generate multiperspective short clips of in-game action that users can then share on social media and other video platforms. The app will also allow on-site spectators to upload, review and publish videos that they filmed. It also provides on-site users with nearby restaurant information.
“With Beijing Winter Olympics 2022 approaching, ZTE, MIGU of China Mobile and Qualcomm Technologies will continue to work together to promote optimization and application of the 5G Intelligent Venue Live Streaming Solution, so as to provide subscribers from MIGU of China Mobile with a brand-new sports viewing experience,” ZTE said in a press release.
While ZTE’s work with 5G-powered media experiences appears to be centered around sporting events, several U.S. wireless service providers are exploring 5G opportunities in tandem with big entertainment brands.
Verizon is working with Disney at its StudioLab, which is based on Disney Studios’ lot in Burbank, California. Walt Disney Studios chief technology officer Jamie Voris told Variety that the companies will be testing 5G as a way to provide connectivity for remote production locales. The companies are excited about downlink speeds nearing 300 Mbps that would allow wireless users to download full movies in a matter of seconds.
Last year, AT&T announced plans to launch a wireless 5G test zone on Magic Leap’s corporate campus in Florida. Magic Leap is an augmented reality startup in which AT&T owns a partial stake.
"New and immersive experiences from Magic Leap's developers eventually riding on the AT&T mobile 5G network will redefine entertainment and productivity," said John Donovan, CEO of AT&T Communications, in a statement.