Amazon and Apple’s repaired relationship has apparently resulted in something of a win for Amazon, as the Prime Video app had the most first-week downloads in Apple TV history.
TechCrunch confirmed the feat, which arrives only weeks after Apple’s long-promised Apple TV version of the Amazon Prime Video app finally arrived in the store.
Apple last summer announced plans to introduce an Amazon Prime Video app for its streaming box, but the final product took more than six months to reach consumers.
But now it’s here and apparently incredibly popular. The app allows Apple TV users to find Amazon content using the Apple TV App, Siri Remote and universal search in select countries.
Prime members in the U.S., U.K., Germany, Austria and Japan can use the app to watch videos purchased or rented from Amazon. Customers in the U.S., U.K., Germany and Austria will also be able to watch videos from subscription services (like HBO, Showtime or Eurosport in Europe) paid for on Amazon.
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“There is nothing that excites us more than delighting our customers, and we are thrilled for them to stream Prime Video on Apple TV,” said Mark Eamer, vice president of Prime Video, in a statement. “The app arrives just in time for the highly anticipated new season of The Grand Tour, which launches on Dec. 8, and Prime Video members streaming on the Apple TV 4K will have the exceptional viewing experience of 4K HDR.”
In a likely bit of reciprocity, Amazon has once again begun carrying the Apple TV and Google’s Chromecast in its online store about two years after Amazon pulled those devices, citing potential confusion with its own Fire TV streaming devices.
Amazon putting Google’s devices back in the store comes after last month Google pulled its YouTube app from both the Amazon Echo Show and Fire TV devices.