Apple has finally revealed a price and a launch date for its upcoming video streaming service Apple TV+, which officially shows up on Nov. 1.
The service will cost $4.99 per month but customers who purchase new iPhones, iPads or Apple TVs will get one year of the service for free. The service will launch in more than 100 countries. Up to six family members can share one Apple TV+ subscription.
That cost is significantly lower than where earlier reports suggested it would fall. Bloomberg last month cited unnamed sources who said Apple was planning to price Apple TV+ around $9.99 per month.
Originals available at launch include previously announced series “The Morning Show” and “Dickinson.” Apple didn’t talk about any licensed titles that it will add to its service, unlike competitors including Disney+ that will launch with lots of library content. At launch, most Apple TV+ series will premiere with three episodes, with one new episode to roll out each week, while full seasons of some series will be available all at once.
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That’s not to say that Apple isn’t pursuing more original and licensed content for its streaming platform. Apple is reportedly spending up to $6 billion on content, according to a report from the Financial Times.
Apple TV+ will require the Apple TV app, which has begun to expand its availability. Smart TVs from Samsung, Vizio, LG and Sony are getting support for AirPlay 2, which means that iPhone and iPad users will be able to stream content from the devices directly to their big screens. Apple also said that it is launching its TV app on Amazon Fire and Roku devices in the future.