News of Note—Viacom, Altice, Charter and more

Here is some of the other news we've been tracking today. 

> Viacom has purchased influence marketing firm WhoSay for an undisclosed sum. Broadcasting & Cable article

> Altice USA has refuted claims made by Starz in a cease and desist letter, accusing the cable operator of perpetrating the blackout of 17 Starz, StarzEncore and MoviePlex premium channels. FierceCable article

> Charter Communications has been returned to a “buy” rating by investment research firm MoffettNathanson, primarily due to benefits predicted from the Republican-led corporate tax rollback. FierceCable article

> Bill McGoldrick has been promoted to president of scripted content for NBCUniversal Cable Entertainment. Broadcasting & Cable article