CBS News launched new apps for Amazon Fire TV and Android TV that feature a redesign and will offer 360-degree video playback.
The 360-degree video will allow users to have control via their remotes. The app will feature a 360-degree video of a behind-the-scenes look at the filming of a 60 Minutes segment on gorillas in Africa at launch.
The update for the CBS News app will place more focus on live video and give viewers free access to CBS coverage.
“Our new apps for Fire TV and Android TV featuring 360-degree video capabilities mark a major step forward in terms of how viewers will experience and interact with news in the future,” said Christy Tanner, senior vice president and general manager of CBS News Digital, in a statement.
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CBS’s move to include 360-degree video comes amid other news outlets launching similar initiatives to incorporate virtual reality experiences.
Earlier this month, the New York Times and Samsung announced a partnership for The Daily 360, which will see the publication produce a new 360-degree video every day.
The Daily 360 is published to NYTimes.com and its mobile and VR apps, as well as to Samsung VR, the company’s virtual reality content service. The series is being produced using Gear 360 cameras and equipment.