Altice calls Disney ‘anti-consumer,’ ramps up rhetoric as contract deadline approaches

Mickey Mouse standing in Quebec City
Disney has threatened to pull ESPN, Disney Channel and the ABC broadcast network off Altice.

Taking their tense program licensing renewal talk public as their current deal is about to sunset, Altice and the Walt Disney Company exchanged rhetorical salvos over the weekend.

“Despite the fact that viewership of their programming by Optimum customers has been declining in the double digits for years, ESPN and its owner are demanding double the rates for ABC for the same content they offer today, exorbitant fee increases for ESPN, and are trying to force customers who don’t receive ESPN to have to pay for it,” Altice said in a statement. 

Altice added that it has “already offered an increase in retransmission fees and sports programming costs.”


Like this story? Subscribe to FierceVideo!

The Video industry is an ever-changing world where big ideas come along daily. Cable, Media and Entertainment, Telco, and Tech companies rely on FierceVideo for the latest news, trends, and analysis on video creation and distribution, OTT delivery technologies, content licensing, and advertising strategies. Sign up today to get news and updates delivered to your inbox and read on the go.

Responded Disney: “The typical Optimum customer pays $160 or more each month for service to Altice, and the bulk of that money goes into their pocket. For broadcast basic, Altice charges its customers $34, which is more than 15x the amount we are seeking for the market’s most watched station, WABC.”

RELATED: Disney pushing for SEC and ACC networks carriage in Altice NYC footprint

Altice is now the fourth biggest cable operator in the U.S. with around 4.3 million pay-TV customers. At the heart of the Disney talks is, of course, ESPN. Disney not only wants to increase its carriage rate for that national sports network, which averages around $7.54 a subscriber, according to SNL Kagan, it also wants Altice to carry regional sports channels like the SEC Network. 

This makes sense for the Suddenlink portion of the Altice footprint. However, it’s questionable how much relevance Alabama football and other SEC Network programming have for Northeasterners in the erstwhile Cablevision portion of the Altice pie. 

Disney has threatened to pull ESPN, Disney Channel, the ABC broadcast network and the rest of its programming portfolio off Altice if a new deal isn’t reached by the end of the month.

“This behavior by ESPN is anti-consumer, and we urge ESPN and its owner to stop the threats, leave their programming on for customers and focus on negotiating an agreement that is fair for our Optimum customers,” Altice said.

Suggested Articles

Amobee is launching a data marketplace for connected TV advertising to provide brands and agencies with access to data for activation across connected TV and…

When Charter and Disney earlier this week announced their new carriage agreement, they included news about cooperatively working against video piracy, which…

Cord cutters who opt for streaming video services instead of traditional pay TV will inevitably increase their broadband consumption. But some new research…