Altice raising subscription fee for Optimum customers after Disney deal

Altice USA commercial
Altice USA, which recently ran ads claiming that satellite operators are beating up their customers on pricing and service, is increasing its own rates in its Optimum footprint.

After signing a major program licensing renewal with Disney last week, Altice USA is reportedly raising prices of pay-TV services across tiers in its Optimum footprint. 

According local Connecticut news platform The Hour, the cable operator has begun informing Optimum customers in its region that the price of the “Broadcast Basic” tier will be increasing by as much as $6 a month. 

RELATED: Altice touts Disney deal details, ends up going full monty on ESPN


Like this story? Subscribe to FierceVideo!

The Video industry is an ever-changing world where big ideas come along daily. Cable, Media and Entertainment, Telco, and Tech companies rely on FierceVideo for the latest news, trends, and analysis on video creation and distribution, OTT delivery technologies, content licensing, and advertising strategies. Sign up today to get news and updates delivered to your inbox and read on the go.

Surcharges are going up, too. Previously, Altice only charged new Basic customers the $4-a-month “broadcast TV” surcharge. But starting with the November billing cycle, legacy subscribers to the tier will see the surcharge on their bills, as well. 

Sports surcharges, meanwhile, will increase $1 to $2 a month, depending on the tier. 

RELATED: Altice to raise cable rates 3.4% across Cablevision, Suddenlink areas in December

Explaining the increases to Connecticut regulators, Altice cited the usual “escalating fees charged by sports networks and broadcasters”

Altice reps didn’t immediately respond to FierceCable’s inquiries.

The rate increases probably aren’t directly tied to Altice’s renewal of its Disney contract, which calls for the cable operator to carry every channel in the pricey ESPN networks portfolio. 

Altice also raised pay-TV fees by 3.4% across the board in October of last year. 

Altice faces intense pressure in its Optimum footprint, not only from Fios operators Verizon and Frontier and satellite TV companies DirecTV and Dish Network, but also from an array of well-infiltrated over-the-top services. 

Suggested Articles

CBS and Viacom have officially set the executive team that will lead their digital services including CBS All Access, Showtime and Pluto TV.

The FreeWheel Council for Premium Video is calling for the adoption of a universal standard for managing cross-platform ad campaigns.

Roku is rolling out a discounted bundle deal for its users that buy both Showtime and Starz subscription streaming services on the Roku platform.