British Telecom has signed a deal with Sony BMG that will give the service provider's IPTV subscribers exclusive, early access to new music videos from the record label. BT has yet to announce pricing but its BT Vision Download Store, which launched in July, will retail the music videos. The deal builds on BT's growing content offerings, which include partners like Warner Music, Emap, BBC Worldwide, NBC Universal and Paramount.
For more on BT's deal with Sony BMG:
- see this article from e-consultancy.com