IPTV Brazil style: streaming Olympics to smart TVs

Leading Brazilian ISP Terra--part of the Telefonica Group (NYSE: TEF)--is planning to stream the London Olympics over the Internet and into Samsung (OTC: SSNLF), LG Display Co. (NYSE: LGL) and Philips (NYSE: PHG) Connected TVs using an app developed by Swedish app developer Accedo.

According to IPTV News, Accedo's working to enable Terra's smart TV customers in Brazil to not only watch live action from London but share their experiences via popular social networks connected through their smart TVs. The app will provide 20 channels of live TV, but consumers will also have access to catch-up TV to stay up to date with the Summer Games and a feature that lets them gain access to real-time information.

For now the ISP is calling this the Terra Olympics service but when the games end it will serve up programs such as the football World Cup, which Brazil will host in 2014.

IPTV is just plain hot in Brazil--and going to get hotter if the International Science and Technology Partnerships Canada (ISTPCanada) Canada-Brazil R&D program has its way, according to another story in IPTV News. For a start, the organization has funded broadband wireless products provider EION Wireless, a Canadian firm and Brazilian organization Quest, to develop new wireless products to support Internet-based TV and multimedia services for underdeveloped areas.

The deal calls for EION to develop the wireless solutions and Quest, a community development organization, to test the technology and create deployment scenarios in developing regions of the country

This particular solution won't be ready by the Olympics but, the two companies said, it will be online by the end of 2013 and certainly in time for the World Cup.

For more:
 - see this IPTV News story
 - and this story

Related articles:
Huawei pledges to develop LTE for Brazil's 450 MHz band
Brazil's Oi selects Alcatel-Lucent, Microsoft for its IPTV roll out

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