Layer3 enables TV Everywhere apps for service still hardly available anywhere

Layer3
In all, the Denver-based Layer3 is allowing customers to use more than 70 multiscreen apps, accessing top channels including ABC, NBC, FOX, ESPN, FX, Discovery, AMC, History, HBO and USA Network.

Startup cable service Layer3 TV has announced the addition of TV Everywhere access to its premium pay-TV service offering. 

In all, the Denver-based operator is allowing customers to use more than 70 multiscreen apps, accessing top channels including ABC, NBC, FOX, ESPN, FX, Discovery, AMC, History, HBO and USA Network, just to name a few. 

RELATED: Layer3 adds Hallmark channels, continues to embrace niche networks in a skinny bundle era

Sponsored by Dell Technologies

Whitepaper: How to Elevate Your Content Delivery Workflows With Dell EMC PowerScale

Learn how Dell EMC PowerScale helps meet surging viewer demand while reducing costs with a single centralized platform for the ingest, processing, and delivery of the content your viewers love.

“As a product that has only been in the market for less than a year, it’s remarkable and speaks to our programmer partnerships, which have allowed us to move quicker than virtually every other cable and satellite provider in bringing our subscribers TV Everywhere access,” said Lindsay Gardner, chief content officer for Layer3 TV, in a statement. “This is only the beginning and every month we will be expanding our content offering, as well as adding features that enhance the Layer3 TV experience.”

Added Gregg Grigaitis, Layer3 TV’s recently appointed chief product officer: “This is one of many features on our product roadmap we know customers want and we are determined to bring them the best experience possible.”

Of course, the term “TV Everywhere” is a stretch for Layer3 TV, which is still only available in a limited number of communities. 

So far, Layer3 TV has launched services in Chicago and Washington, D.C., and it plans to deploy in its native Denver sometime this year. 

The company is targeting higher-end residential consumers who can afford traditionally robust pay-TV service, but who don’t want the traditional service baggage that comes with cable. 

Suggested Articles

Alan Wolk, co-founder and lead analyst at TV[R]EV, provides 10 reasons why Discovery+ will succeed.

Antenna, a new startup that provides analytics for subscription-based services, has secured $4.2 million in seed funding from Raine Ventures. 

Warner Bros. traveled a heretofore unthinkable path this week when it said it would send all its 2021 films directly to HBO Max.