Tablets could be tough pills for providers to swallow

Confirming what's already been widely assumed, new research from L.E.K. Consulting said that the owners of iPads and other tablets are "voraciously consuming" content at a significantly higher pace than non-tablet owners.

TV viewing topped the list for 2,000 respondents surveyed by the company with general Internet access came in second and social networking third. The researchers also redirected the ongoing fears many have about over-the-top services swamping and destroying cable TV.

"Only 2 percent of consumers are completely unplugging their pay TV providers. The bigger issue for cable and satellite providers is 'cord trimming'--consumers who reduce their monthly pay TV services," the report said. "Sixteen percent of respondents took this action during the past year and these cord trimmers reduced their monthly TV bills by a lot (an average of 25 percent)."

For more:
- see this news release

Related articles:
Comcast unveils Android app, looks to stream to iPads
Comcast, Time Warner expand TV Everywhere relationship
Comcast's Roberts: Network is the gateway to streamed programming

Sponsored by Dell Technologies

Whitepaper: How to Elevate Your Content Delivery Workflows With Dell EMC PowerScale

Learn how Dell EMC PowerScale helps meet surging viewer demand while reducing costs with a single centralized platform for the ingest, processing, and delivery of the content your viewers love.

Suggested Articles

WarnerMedia scored a key HBO Max distribution deal with Comcast just as it launched in May. Nearly six months later, there still isn’t an app.

Comcast is planning new data caps and video service price increases for its subscribers in 2021.

The Apple TV remote is an often reviled peripheral device. Universal Electronics has taken it upon itself to create a different option.