Viewster deal with Panasonic brings its VoD service to connected TVs, Blu-ray players

Swiss video-on-demand provider Viewster struck a deal with Panasonic that brings its service to the Viera Connect portal of Panasonic's connected Viera Cast TVs, Blu-ray players and other devices in more than 90 countries.

Viewster said the service is live in Beta immediately and can be viewed in the U.S., Canada, Germany, Austria, Switzerland, Italy, Spain, Scandinavia, France, Poland and the U.K.

Viewster allows users to watch movies, series and clips on selected connected TVs, smartphones and tablets. The company said it will be available on laptops soon.

"This is a hugely significant deal for Viewster", said Elizabeth Cowley, SVP of Strategic Partnerships at Viewster. "Panasonic marks our fifteenth deal with a device manufacturer, but the scale of Panasonic's operations makes this our largest footprint deal and helps us to strengthen Viewster's position in the dozen key markets we are committed to dominating. We can now say emphatically that no other VoD service is available on as many devices in as many countries and languages as Viewster."

Viewster, a privately held company based in Zurich, supplies movies and TV series, delivering content to VOD platforms and connected devices globally to over-the-top platforms, IPTV operators and device manufacturers in Asia, Europe, Middle East and the U.S.

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