Netflix, Amazon, studios crack down on alleged pirate site SET TV

Netflix OTT
Netflix and other media heavyweights say Setvnow tricks consumers with pirated fare. (Netflix)

Rivals Amazon and Netflix, along with major Hollywood studios, are taking streaming service SET TV to court in a suit that by the end of last week expanded to include just about every major player in the entertainment stratosphere. 

In a lawsuit filed Friday in U.S. District Court in Southern California, plaintiffs from Disney, 20th Century Fox and Sony Pictures to Columbia Pictures, Universal and Warner Bros. claimed that SET TV is a pirate site that looks legitimate to consumers but does business by “inducing mass infringement” of copyrighted materials. 

Plaintiffs are seeking an injunction to block SET TV from streaming allegedly pirated material and said they are entitled to “$150,000 per work infringed by virtue of Defendants’ willful, knowing, and material contribution to infringement.”

FREE DAILY NEWSLETTER

Like this story? Subscribe to FierceVideo!

The Video industry is an ever-changing world where big ideas come along daily. Cable, Media and Entertainment, Telco, and Tech companies rely on FierceVideo for the latest news, trends, and analysis on video creation and distribution, OTT delivery technologies, content licensing, and advertising strategies. Sign up today to get news and updates delivered to your inbox and read on the go.

According to the suit, the scam works like this: “When a user selects any of the menu links above, Setvnow begins streaming the selected content from third-party sources. These sources capture live transmissions of the above-listed television channels, convert the copies of the television programs into streaming-friendly formats, and then retransmit the entirety of the live broadcasts over the Internet.” 

It showed a screenshot of the Disney Channel, noting that “a customer who simply clicked once … would have instant access to a livestream of the Disney Channel.”

“For the customers who use Setvnow, the service provides hallmarks of using authorized streaming services—a user-friendly interface and reliable access to popular content—but with a notable exception: the customers only pay money to Defendants, not to Plaintiffs and other content creators upon whose copyrighted works Defendants’ business depends. Plaintiffs bring this action to stop Defendants’ intentional inducement of, and knowing and material contribution to, the widespread piracy.”

The site has long been controversial, and major media companies are finally cracking down. Last year, studios also came together to file a copyright lawsuit against streaming media player maker TickBox TV.

Suggested Articles

Charter has found another media ally in its fight against online video piracy, enlisting Fox to fight online video piracy and password sharing.

Comscore also today announced that it will be the measurement provider for Tegna’s Premion local OTT ad service.

Comcast and Viacom are the latest media companies to join the fight against piracy by falling in with the Alliance for Creativity and Entertainment.