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Vizio deepens pact with AdImpact for political CTV targeting
Vizio is licensing AdImpact’s proprietary ad catalog to help enhance connected TV targeting ahead of the political election season.
Bevin Fletcher
Apr 3, 2024 2:15pm
Cadent to acquire AdTheorent for $324M
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CTV ad targeting gets contextual boost
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Tubi refreshes brand, invites viewers down content ‘rabbit hole’
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No small potatoes: Pluto TV debuts first Super Bowl ad
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Amazon offers ad creative targeting capabilities for TNF
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