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Integral Ad Science
Advertising
EDO, Netflix strike measurement pact as ad tier reaches 5M MAUs
Netflix tapped EDO's predictive behavioral outcomes data for advertisers on its plan with ads, which now counts 5 million MAUs.
Bevin Fletcher
May 18, 2023 4:42pm
Netflix picks DoubleVerify, Integral Ad Science to measure ads
Oct 11, 2022 11:01am