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U.S. JIC certifies Comscore, VideoAmp TV measurement currencies
The U.S. JIC certified Comscore and VideoAmp as currencies, but iSpot is waiting until June. At CIMM East Disney weighed in on sitting out of the JIC.
Bevin Fletcher
Apr 4, 2024 1:55pm
Comcast’s AudienceXpress evaluates iSpot TV ad data
Mar 25, 2024 10:45am
Wolk: Measurement Wars heat up, Roku gains beachhead in Britain
Oct 13, 2023 1:50pm
iSpot secures MRC accreditation for national TV ad airings
Sep 26, 2023 11:57am
Wolk's Week In Review: Max gets sporty, the JIC gets inclusive
Sep 22, 2023 10:15am
Nielsen names Karthik Rao as CEO
Sep 14, 2023 11:22am