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outcome-based measurement
Advertising
Fubo taps EDO to measure CTV ad engagement
EDO will measure CTV ad engagement across all campaigns on Fubo to compare performance against traditional linear and competitive streaming services.
Bevin Fletcher
Dec 19, 2023 11:10am
Nielsen, EDO team up on data integration
Jun 20, 2023 3:38pm
Comscore launches dedicated programmatic targeting unit Proximic
Mar 16, 2023 9:30am
Hallmark Media inks measurement pact with EDO
Mar 15, 2023 9:00am