Fox to put 'Glee,' 'Family Guy' behind paywall in August

Fox, which in May said it would start to count online viewers as part of its audience and to set ad rates, is planning to put its programming behind a paywall starting Aug. 15.


Fox programming, like Glee (pictured) and Family Guy, will be behind a paywall starting Aug. 15.

The move is the first of its kind by any of the Big Four broadcasters and, if successful, is likely to trigger copycat moves by the rest of the industry.

Fox said only authenticated subscribers of pay-TV companies, and of Hulu Plus, Hulu's premium service, will be able to see current episodes of shows like Glee and Family Guy the day after they air. Non-subscribers will have to wait eight days for the content to stream free.

Fox said it is in talks with an array of pay-TV operators but, so far, has only signed Dish Network to a deal.

"We're concerned that cord-cutting is going to be a problem," Mike Hopkins, Fox's president of affiliate sales, told the Wall Street Journal. "The more you enable it by putting content out there for free without any tether to a pay-TV subscription, the bigger that danger becomes."

For more:
- see this WSJ article (Sub. Req'd.)

Related articles:
Fox sees convergence of online, broadcast ads and audience
Nielsen: Hulu 'stickiest' online video site in May

Suggested Articles

Alan Wolk, co-founder and lead analyst at TV[R]EV, tackles questions about HBO Max leading up to its launch and how Amazon can make trouble for Roku.

Future Today reached a new distribution deal with Cox to launch its Fawesome, HappyKids and FilmRise channels on Cox Contour and Stream.

AT&T is reportedly under pressure again to sell off its DirecTV business as the satellite TV industry continues to rapidly lose customers.