NeuLion scores DirecTV regional sports deal

DirecTV (NASDAQ:DTV) Sports Network has chosen multiplatform broadcast technology company NeuLion's digital platform to power the newly launched websites for its three regional sports channels at

The interactive websites include on demand sports video content for the newly rebranded Root Sports television networks. Root Sports broadcasts sporting events from more than 25 teams and conferences through exclusive programming and distribution partnerships to more than 8.7 million viewers across 18 states.

In addition to the newly redesigned websites, NeuLion's content management system gives Root Sports control of the sites' content so that the regional sites can be quickly updated with articles, videos, advertising, promotions and rich media. 

"With NeuLion's service and technology, we've built online platforms and websites so Root Sports can focus on giving their teams' fans the unique, dynamic sports content that they crave," said Marc Sokol, marketing and business development EVP at NeuLion.

For more:
- see this release

Related articles:
Dish has its own TV Everywhere plans
Take me out to the ball game (and Stanley Cup)

Suggested Articles

Increased internet speeds will outpace premises WiFi capabilities, category cables can deliver the high speed and low latency demanded by consumers.

Disney+, Disney’s subscription streaming service launching November 12, will play a big role in the studio’s plans for Phase Four of the Marvel Cinematic…

After announcing a deal to integrate the Amazon Prime Video app earlier this year, Virgin Media said that service is now available to millions of its TV…