Tvinci makes pay OTT play in Asia-Pacific market, partners with Imaginasia

Tvinci, which offers content owners and service providers a pay OTT TV platform, is partnering with Imaginasia in a push to increase its presence in Asia, a market poised to grow dramatically over the next couple of years.

The Israeli firm in May debuted an end-to-end, Pay OTT video platform that combines pay-per-view, subscriptions and coupons, and enables content owners and network operators to offer a consistent content consumption experience across any Internet enabled device, including, gaming consoles, smartphones and Apple's (Nasdaq: AAPL) iPad.

Tvinci said it would use Hong Kong-based Imaginasia's team for outsourced sales, business development, marketing and strategy and that the market was a key growth area for it.

"Industry analysts TDG Research predict that Asian OTT TV revenues will reach $490 Million by 2014, so moving into the Asia-Pacific region at this time makes perfect sense and provides exciting opportunities for us," said Ido Wiesenberg, VP of business development and co-founder of Tvinci. "As the popularity of tablets, connected TVs and smartphones continue to rise, Asian service providers are looking for ways to effectively reach consumers on all of those devices."

For more:
- see this release

Related articles:
Evolving OTT delivery launching an online video revolution
Cotendo signs deal with WAM!Net for CDN services in Asia-Pacific
Ooyala raises $22 million for international push
Brightcove doubles customer base in first half of 2010, continues push in Europe and Asia

Sponsored by Dell Technologies

Whitepaper: How to Elevate Your Content Delivery Workflows With Dell EMC PowerScale

Learn how Dell EMC PowerScale helps meet surging viewer demand while reducing costs with a single centralized platform for the ingest, processing, and delivery of the content your viewers love.

Suggested Articles

Discovery has finally taken the wraps off its direct-to-consumer streaming service, Discovery+, which launches in the U.S. on Jan. 4, 2021.

Think kids are mostly streaming ad-free video? New survey data shows that parents view ad-supported services as a critical resource for their kids.

FuboTV, a sports-focused live TV streaming service, has acquired Balto Sports in a move to bolster its position in the online sports wagering market.