TubeStart, which describes itself as a crowdfunding platform for YouTube content creators, is set to begin collecting funds soon. The company says it will give YouTube contributors tools to make money beyond the traditional advertising offered by Google (Nasdaq: GOOG).
The site recommends a variety of ways that fledgling YouTube creators can tap their fans for cash. For $5, it suggests offering access to exclusive video content that would be delivered through TubeStart. For $2,000, it suggests offering the chance to rename the user's YouTube channel for a month.
The idea is to keep viewers paying rather than raising a lump sum upfront, Josef Holm, TubeStart's founder, told SmartPlanet. "Traditional crowdfunding like Kickstarter where you make a large amount of money in a short amount of time is not practical for YouTube creators because video production is ongoing," Holm said.
For more:
- read the TubeStart press release
- SmartPlanet had this story
Related articles:
YouTube doesn't want to 'kingmake'
YouTube revenue share sparks debate among content creators
YouTube revenue projected to surge to $20B by 2020