Roku says it has more than 27M active accounts

Roku Channel
Roku’s full-year 2018 streaming hours totaled approximately 24 billion, up about 61% from 2017. (Roku)

Roku is letting out some fourth-quarter operating figures, including active accounts now totaling more than 27 million, up 40% year over year.

The company, which builds popular streaming devices and operates an ad-supported streaming video platform, also said it recorded an estimated 7.3 billion streaming hours during the fourth quarter, up about 68% year over year. That brings Roku’s full-year 2018 streaming hours to approximately 24 billion, up about 61% from 2017.

The company said it was releasing its preliminary figures ahead of meetings during CES, which is taking place this week in Las Vegas. The company will report its full fourth-quarter results in February.


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“Strong active account growth and accelerating streaming hours point to consumers’ growing enthusiasm for streaming, making Roku America’s largest and fastest growing TV streaming distribution platform,” said Roku CEO Anthony Wood in a statement. “In 2018, we maintained our leadership in streaming players, licensed smart TVs and TV streaming hours. Roku continues to bring viewers more choice, great value, a compelling user experience—and lots of TV fun.”

Today’s figures from Roku arrive roughly two months after the company last reported quarterly results. During the third quarter, Roku’s platform revenues broke $100 million for the first time and rose 74% year over year. Coupled with device revenue, the company pulled in $173 million overall, up 39% year over year. But the big boost to platform earnings, driven by advertising growth, still wasn’t in line with what investors expected.

Roku today also announced a new addition to its Roku TV licensing program. Beginning in the first half of 2019, Westinghouse Electronics will begin selling HD TV models running Roku’s smart TV platform. Later this year, Westinghouse is expecting to add 4K models to its Roku TV lineup.

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